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Getting involved with the PMC

A new contact of mine actually alerted me to this event and since it fits within my career path, I thought it best to engage. I'm curious if there are other networking events related to this event but perhaps occurring currently. I'm interested in getting involved and learning about others' experience in the Product Management space. Ideas? Continue

Added by Craig Marker on August 20, 2009 at 10:11pm — 1 Comment

The PMC needs help in defining the next social media event

Dear PMC members, The PMC board is working on the definition of the next social media event. As you may recall, the PMC has hosted two events thus far. For a copy of the webinar from June, please use the following link: http://www.slideshare.net/dansears/a-social-media-framework-for-b2b-product-managers-and-marketers. The PMC board is proposing the following three ideas and would like your feedback: 1. How to develop a social media plan and budget; 2. What social media tools to use based on y… Continue

Added by Jeff Payne on August 14, 2009 at 8:31am — 7 Comments

A Social Media Framework for B2B Product Managers and Marketers

I'd like to thank everyone who attended our first webinar last week. The questions were insightful and directly in line with our intent for this session. I'd also like to thank our guest presenters for their valuable contributions of time, content and insight. Without their participation, I feel the webinar would've been less interesting and possibly less useful as an learning tool. Personally, it was a fun learning experience to work with them in crafting this deck. While we aimed to develop a… Continue

Added by Dan Sears on July 8, 2009 at 8:13pm — No Comments

Senior Product Manager Position for subscription service company - Seattle, WA (will pay relocation)

Hello again PMC, About 2 weeks ago I posted an open position for a Senior Product Manager position with my company (Onvia.com). We are in a growth mode right now, and this position is highly critical to our ongoing success. Our HQ is located in Seattle, WA...but we are open to discussing relocation for the right candidate. If you are interested in learning more about us and the position please contact me at lschade@onvia.com or jobs@onvia.com Check us out on the web at: www.onvia.com www.recove… Continue

Added by Lea Schadeberg on June 17, 2009 at 11:05am — No Comments

Creating Value

Warren Buffet tells us that price is what you pay, value is what you get. As product managers, our job is to create and sustain value in our product and service offerings for both our company and our customers. At first, this sometimes seems like an impossible task. The puzzle looks something like this: The company needs to sells a certain number of units at a set gross profit within a defined period of time; the market needs to buy at the lowest price possible to still meet their needs and dea… Continue

Added by Val on April 26, 2009 at 4:41pm — No Comments

Product Manager's Job: Manage for Speed

In today's global, 24/7 world, time-to-market is a key strategic factor. 40% of the major American corporations that existed in 1975 do not exist today (source: Winning at New Products, Robert G. Cooper). Windows of opportunity are smaller, and more crowded, than ever before with more companies trying to get to market with new and innovative products. SPEED IS THE PIVOTAL COMPETITIVE WEAPON. Yes, I'm "shouting" this. It's all about speed. Sort of. This shouldn't be translated into speed at all… Continue

Added by Val on April 19, 2009 at 10:00am — No Comments

Need a laugh? Read the Cranky PM. This one made me LOL.

Reblogging: GUEST POST: THE CRANKY ENGINEER RESPONDS TO A PRD by THE CRANKY PRODUCT MANAGER on APRIL 1, 2009 in DEVELOPMENT, GUEST POSTS Today we have a super-duper-uber-fantastic guest post from the Cranky Engineer, aka DGentry of codingrelic.geekhold.com. Check out his blog. It’s WICKED AWESOME. Also, you might recall that DGenery was the BIG WINNER of the Cranky Product Manager’s caption contest for the “7 Types of Engineers.” He won a fancy pants coffee mug. AND HE LOVES IT. Maybe YOU shoul… Continue

Added by Val on April 16, 2009 at 7:08am — No Comments

Marketing as an Operational function?

In his article, Social Media Marketing: Marketing and Operations Take Another Step Closer, Dave Evans, ClickZ writes: For the past 5 to 10 years, it could be explained by what's now called social media. Consumers have been steadily chipping away at a marketer's ability to influence a mass audience. First, it was fragmentation: Jim Stengel, former Proctor & Gamble CMO, noted that in the mid-'60s, 80 percent of all U.S. adults could be reached wi… Continue

Added by Val on April 15, 2009 at 8:53am — No Comments

Announcing Seattle Product Camp 2009

Mark your calendar for Seattle's first Product Camp, scheduled for Saturday, October 10, 2009. PMC will host this one-day "unconference", targeted to stakeholders in Product Management, Product Marketers and Product Planners. Seattle Product Camp 2009 will provide a forum to exchange our best thinking about how to make our products more successful, from idea to product retirement. More information will be available soon on the PMC Community Site and t… Continue

Added by Mara Krieps on March 27, 2009 at 3:44pm — 2 Comments

Using Strategic Vision Statements to Prioritize Feature Requests

Sorting through the cacophony of feature requests to determine which one(s) come next, which come after that and which ones never get done is one of the most challenging aspects of product management. Product Managers are lobbied, bribed, bullied and threatened to include this sales manager's pet feature or this developers bright idea. Big, valuable customers demand changes. Market leaders bring out new versions and you immediately want to hit back. After the dust settles and the lobbying and h… Continue

Added by Val on March 27, 2009 at 12:50pm — No Comments

Building Sustainable Products

Every day we hear about sustainability. Mostly the discussions revolve around energy, the environment, agriculture and building green. The principles of sustainability though are equally applicable to products, product lines and companies. Whether you consider the Hannover Principles, established for the 2000 World's Fair in Hannover, or the Economic P… Continue

Added by Val on March 17, 2009 at 8:49am — No Comments

Reinventing your product.

I don't know about you, but I'm seeing articles, webinars and blog postings touting the need to 'reinvent ourselves' during these challenging economic times. Maybe we don't really need to reinvent so much as simply do what good product managers do and take stock of our products, our markets, our customers and our resources and build a growth plan that works for today's reality. Or maybe reinvention is called for and we as product managers and product marketers have to lead the way. The idea of… Continue

Added by Val on March 10, 2009 at 7:41am — No Comments

Product Management vs. Project Management

I have bounced back and forth in my career between Product Management and Project Management. This is further complicated by the use of (and differences with) Program Management. Some time ago I saw a blog post that I think does a generally good job at drawing the distinction, product-management-vs-project-management. I refer to it occasionally, especially in situations like my current one wher… Continue

Added by Ted Schmitt on February 24, 2009 at 5:29pm — 1 Comment

Call for Volunteers -- PMC Advisory Board Members Needed

For the first time in our group's history, everyone in the PMC community has the opportunity to submit an application to be an Advisory Board member. Yes, it's self-nomination time! Being an Advisory Board member is a career-enhancing volunteer role. You'll help to shape PMC programs and be highly-visible in the local Product Management community. Want more details? Take a look at the attached PMC Advisory Board Charter which includes a description of the Board positions. If you would like to… Continue

Added by Sabra Goldick on December 14, 2008 at 5:29pm — No Comments

Making Requirements Real - from Startups to Google

In this energizing session, we gained new insights into requirements definition, whether in a self-funded start-up or a large, well-funded organization. Two requirements experts discussed how they have succeeded in defining and building customer-focused products. Both were passionate about the user experience and provided insights into how to retain this focus while delivering the requirements. The speakers were: Kabir Shahani is the CEO of Appature, a self-funded company serving the hea… Continue

Added by David Smith on May 3, 2008 at 12:11pm — 1 Comment

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